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Marketing Executive - APEX RESOURCING

Apex Resourcing - Specialist in Digital Marketing Recruitment

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Financial Services, IT

Marketing Executive

   Location:  City of London, Greater London
 Duration:  Permanent
Salary:  £27,000 to £33,000

Marketing Executive, East London, Greater London a global leader in financial education is looking for a talented Marketing Executive for a hands-on role at the companies prestigious global HQ in Central London.

Working as part of a fast-paced and successful team the Marketing Executive will help drive marketing growth to achieve ambitious membership targets for the companies flagship online training and development products.

Duties of the Marketing Executive

  • Marketing Strategy: Help develop and execute the companies membership marketing strategy.
  • Email Marketing - write email copy, design HTML templates and utilise email marketing technology
  • Performance Monitoring – Analyse Email, website and membership data to provide business intelligence
  • Content Creation - produce marketing collateral, including copywriting, proofreading and distribution, Write website content, including summaries for web pages, articles, video and event descriptions
  • CRM Marketing - be a Salesforce champion
  • Events Management - help organise events and ensure the smooth running of events

Desirable Skills and Experience of the Marketing Executive

  • Degree educated, marketing or other business-relevant subjects
  • Minimum of 3 years of experience in a marketing role
  • Excellent copywriting and proofreading skills
  • Experience in email marketing
  • Basic HTML knowledge, and Adobe Photoshop or similar photo software
  • Knowledge of CRM systems, preferably Salesforce
  • Experience with social media and digital marketing tools
  • Excellent knowledge of using Excel for data segmentation
  • Good working knowledge of Outlook, Word, PowerPoint Experience in using website CMS tools
  • Project and event management skills
  • Experience of using analytics packages, e.g. Google Analytics
  • A high degree of numeracy and strong analytical skills

Synonyms, Marketing Executive, Senior Marketing Executive, Digital Marketing Executive, Learning and Development, eLearning Marketing, Financial Services, Central London