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Marketing Automation Manager - APEX RESOURCING

Apex Resourcing - Specialist in Digital Marketing Recruitment

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Marketing

Marketing Automation Manager

   Location:  Richmond, Surrey, SW London
 Duration:  Permanent
Salary:  ££40,000 to 45,000

Marketing Automation Manager with minimum 1+ years Marketo experience required by a top, award-winning digital marketing agency based in SW London.

The Marketing Automation Manager will be required to own content execution, measurement and reporting for a variety of key clients using methods such as lead nurturing, lead scoring and ROI analytics. You will get to work alongside a creative team of top account managers, writers, designers to create scalable processes that ensure best practices in growth marketing, inbound lead generation and account-based direct marketing.

The company are offering a high level of collaborative team support and career development opportunity with a variety of interesting projects in a fun, innovative and creative working environment.

If you have a background in B2B Marketing with focus on automation and behavior-based marketing campaigns this could be an amazing career opportunity for you.

Desirable Skills of the Marketing Automation Manager

  • A minimum of one-year, hands-on experience with Marketo is required for this role. Certified Expert status (or above) is a plus.
  • Strong background in B2B, data-driven automated marketing or inbound marketing.
  • Knowledge of automation marketing platforms such as Hubspot, Eloqua, Pardot, Marketo or similar.etc).
  • Experience of A/B Testing, Multivariate Testing, ABM testing and reporting in relation to improving automated campaigns - multi-variate and multi-channel programs.
  • Strong understanding of analytics tools such as Google Analytics, Adobe, Analytics etc
  • Reporting, on things like campaign effectiveness, metrics and lead pipeline analysis.
  • Good attention to detail with focus on improving overall process and marketing workflows.

Marketing Automation Manager, Growth Marketing, Data-Driven Marketing Automation

Apex Resourcing Ltd is a leading Technology and Marketing Recruitment specialist and provides services as an agency and an employment business.