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Direct Marketing Manager - APEX RESOURCING

Apex Resourcing - Specialist in Digital Marketing Recruitment

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Human Resources

Direct Marketing Manager

   Location:  Central London
 Duration:  Permanent
Salary:  £40,000 to £50,000

Direct Marketing Manager - CRM and Email Marketing focused,£40,000 to£50,000 P/A + benefits, a fast-paced, dynamic international technology business that provides a popular online marketplace for freelancers and employers to connect are looking for a talented Direct Marketing Manager with focus on CRM and Email Marketing to join the companies team based in Central London.

As the lead member of the Direct marketing function, the Direct Marketing Manager will focus on improving the companies overall international marketing strategy delivering multi-channel CRM focused Email Marketing campaigns with focus on customer acquisition and retention.

Desirable skills of the Direct Marketing Manager

  • 3+ years of experience in a broad performance digital marketing or Direct Marketing / CRM Marketing / Email Marketing
  • Hands-on practical CRM skills around setting up CRM programmes - managing segmentation, HTML/CSS changes and producing reports from data
  • Strong technical SEO on-page and off-page optimisation skills
  • Experience with AB testing

Advantageous skills of the Direct Marketing Manager

  • Experience working with Iterable, SQL or Periscope data-mining (advantageous / not essential)
  • A strong understanding of and experience with Analytics's
  • Experience reporting to C-level executives

Synonyms; Direct Marketing, Email Marketing, Digital Marketing, Online Marketing, CRM Marketing