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Automation Marketing Manager - APEX RESOURCING

Apex Resourcing - Specialist in Digital Marketing Recruitment

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Financial Services, Technology

Automation Marketing Manager

   Location:  Central London
 Duration:  Permanent
Salary:  £50,000 to £65,000

A multi-award winning international Fintech, Financial Services Technology company in Central London are seeking a talented data-driven Automation Marketing Manager with experience of HubSpot and Financial Service products for an exciting post leading content execution, measurement and reporting for the companies global client base.

Using methods such as lead nurturing, lead scoring and analytics, we are looking for a data-driven marketing automation specialist to work alongside our clients' growth marketing team managing two digital marketing executives to create scalable processes that ensure best practices in marketing automation, inbound lead generation and account-based marketing.

This is a unique hybrid role within the company requiring you to be able to grasp our clients business strategies translating their goals into effective automation marketing programs that drive impact and provide a return on investment.

Desirable:

  • 3+ years in a B2B marketing, product management or customer facing commercial role, preferably in financial services, financial product, Fintech type environment
  • A minimum of one-year, hands-on experience with HubSpot.
  • Advanced knowledge or admin-level experience with a CRM platform, preferably Salesforce.
  • Additional experience with other marketing automation platforms (e.g. Marketo, Pardot, Eloqua, etc) is a plus but not essential.
  • Knowledgeable of industry best practices around email marketing, lead nurturing, ABM, A/B testing, web analytics and paid media promotion.
  • Strong understanding of marketing campaign reporting and analytics, including Excel.
  • Knowledge of web analytics (like Google / Adobe Analytics) and visualisation tools (like Tableau) is a plus.
  • Basic to intermediate knowledge of HTML, CSS and WordPress would be advantageous / not essential.

Synonyms;

Automation Marketing, Automated Campaign Marketing, Hubspot, Salesforce, Pardot, Digital Marketing, Technology Marketing, FinTech, Financial Services, Digital Marketing Automation.

Apex Resourcing Ltd are a leading Automation Marketing Jobs specialist and provides services as an agency and an employment business. For this and other exciting Marketing job opportunities in London please visit www.apexresourcing.com